(ppt for whole thing here)
- lib history / information architect
- content / tools and environment that are useful and usable
- what roles will users play in your lib / web site?
- undifferentiated users
- audience segments
- research respondents
- co-design / creators
- content providers / creators
- tool developer
- decision-makers
- types of user involvement:
- ongoing
- periodic
- one-off
- providing multiple ways to be involved:
- phone
- face-to-face
- online
- multiple research methods:
- interviews
- surveys
- town-halls
- focus groups
- usability testing
- contextual inquiry
- different levels of commitment / effort / anonymity
- taking consultation online
- 2.0 sites / tools...engaging users...ongoing dialogues
- + 1.0 technology:
- forums
- live chat
- surveys
- polls
- internet conferencing
- improving ongoing involvement
- capture unsolicited comments (eg. at the desk / in the stacks)...collect and study
- provide forums for discussion
- consider recruiting users for longer-term involvement
- Why involve users?
- work with them...build understading of them
- make results widely available within your organization
- reflect on results....research
- how to involve users
- pull together all info you have...TODO: for usability study...use online survey / observational study results / customer comments / counting opinions comments / Google Analytics / E&S stats ...brainstorm with Task Force for more / how to collect informal from staff
- context of use...user groups by WHAT they do, not WHO they are
- usability goals...what do you expect? (good question:...TODO: answer it!)...eg. 100% use with no help?
- outcome = usage scenarios...descriptions of how people use
- "ehtnographic research"...user-shadowing...*my observational study!
- consider using "personas"...TODO: chat this up with task force + see Stephen Abram's persona notes / sites in my del.icio.us / his blog
- *know your users* know their tasks*
- SMART objectives:
- Specific
- Measurable
- Achievable
- Realistic
- TODO: be SMART w. task force (and all!) work...embroider this on a pillow!
- new TPL web site to come this spring...keep an eye out for it
- good wording on her "Vision Becomes Strategy" slide...TODO: contemplate using for task force work
- who is your site for?
- keep in mind that people who respond to online surveys are a certain "persona"
- personas can be used for more than just web sites (chat this up with Tina..TODO)
- usage scenarios
- "always in beta"..."quest for the Holy Grail"...
- peastman@torontopubliclibrary.ca
- personas include non-users
- your personas will change over time / need to be developed
- Tim Ireland from Waterloo (sitting near me)...interested in hooking up with other libs doing usability...FaceBook group set up!...FAB!
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