Thursday, March 22, 2012

Tales from the North (ROFL really SOUTH!) eBook Publishers and Libraries: Win-win solutions

Ken Roberts, Chief Librarians and Michael Ciccone, Director of Collections, Hamilton Public Library

  • also guy from eBrary
  • working on agreements with publishers
  • beginning to see a willingness from "big 6" publishers to use Canada as a testing ground for eBook models / assumptions
  • Canadian Urban Library Council (CULC) is working on this
  • look at CULC web site re work on eBooks and Public Libraries...are working to make a lot of info public
  • Canadian Publishers' Council: the big six publishers
  • learned: cautiousness, concern about impact of perpetual access, worry about business model, interest in Canadian options
  • shared: alternate licensing models, discovery layer and repository concerns
  • Canadian laws protect indigenous publishing industry: BUT only applies to PRINT, not electronic...interesting
  • Canadian Pubs Council agreed that libs are important, are looking for a Canadian solution
  • Association of Canadian Publishers: formed eBound to support digital publishing...want to know how to sell more to libraries
  • talking to them about marketing to libs directly (b/c Content Reserve sucks)
  • had lots of frank and open discussions
  • very amenable to piloting different pricing models
  • issues to resolve: storage (Canadian), delivery, security, tracking, integrated discovery layer
  • bibliocommons has been working on eBook integration...does that just mean marc records?...or more?...other discovery layers will be able to do the same thing...does evergreen have a discovery layer?
  • what does the discovery layer have that our opac doesn't? Do we need to re-visit?
  • not a loan model: an access/licensing model
  • fear of publishers of loosing money
  • Hamilton proposed model: publishers tell lib what their average sales were for mid- and back- list sales in the city of Hamilton...and lib give them that amount of money, for complete access (simultaneous use) for ebook format for the library patrons...publishers said: well we won't loose money...sounds good...publishers agreed...for Random House. Need to work with other publishers. Amount is not that high. So how is HPL delivering the books? Easy model to expand to other communities.
  • same idea pitched to assoc of Canadian publishers...sounds good to them
  • agreed to review that figure after a year: it's a pilot
  • also agreed to BUY buttons on the lib's opac / bibliocommons...interesting
  • another win for publishers
  • do patrons still need to sign out the eBooks and have a limited loan period?
  • not actually live yet
eBrary guy: Matt Barnes, VP marketing eBrary
  • eBooks aren't print books
  • all at the table need to understand others' perspectives in order to come up with solutions
  • pioneered subscription ebook model
  • it actually costs more for a publisher to produce an ebook than a paper book
  • Patron Driven Access (PDA): cost effective way to expand access, purchase based on use (so patron gets a free 10 minute preview...if they want to use it then the lib buys it)...interesting...lib sets the parameters...generous triggers...expanded coverage for publishers
  • bit of an ILL replacement...kind of like what we're piloting at TBPL...interesting
  • all these models have worked together...mix and match roi max
  • can combine patron-driven, short term loan and purchase models
  • need more discussions to find the right model with which to move forward

No comments: